If you're a fan of modern furniture, you've probably heard of Design Within Reach (DWR). The DWR Paramus location is a standout for its showroom and outlet offerings. Whether you're furnishing a new home or adding a statement piece, this guide will help you navigate the store like a pro. We'll cover what to expect, how to spot deals, and common pitfalls to avoid.
What Makes DWR Paramus Different?
DWR Paramus is both a full-price showroom and an outlet, meaning you can find floor samples, overstock, and discontinued items at a discount. Located in the Garden State Plaza area, it's easily accessible from NYC and northern New Jersey. The store carries iconic brands like Herman Miller, Knoll, and Kartell. Unlike regular DWR stores, the outlet section often has markdowns of 30-60% off retail. However, inventory changes quickly, so timing is key. Visit mid-week or early in the morning for the best selection.
How to Find the Best Deals at DWR Paramus
First, sign up for DWR's email list to get alerts about sales and new outlet arrivals. In-store, always ask about floor models—they're usually discounted further. Check the clearance section near the back of the outlet. Look for items with minor scratches or dents; these are often marked down significantly. For example, a Herman Miller Aeron chair with a small scuff might be $200 off. Also, ask staff when new shipments arrive—typically Tuesday or Wednesday. Pro tip: If you see something you like, buy it immediately; outlet items are final sale and often gone within hours.
Common Mistakes When Shopping at DWR Paramus
One big mistake is ignoring measurements. Many shoppers buy furniture that doesn't fit their space because they don't measure doorways, hallways, or elevators. DWR Paramus has large pieces like sofas and dining tables, so bring a tape measure. Another mistake is assuming all outlet items are perfect—some have hidden damage. Always inspect items thoroughly, including underneath and inside drawers. Also, don't overlook shipping costs. While you can take items home, delivery fees can add up. Ask about local delivery options or rent a van if you have a large vehicle.
What to Buy at DWR Paramus (and What to Skip)
Best buys: Iconic chairs like the Eames Lounge Chair or Saarinen Tulip Chair are often available at outlet prices. Lighting from Flos or Artemide is also a steal. Skip: Large upholstered items that might have been heavily used as floor samples—they could have worn cushions or stains. Also, avoid trendy pieces that might not hold value. Stick to classics that never go out of style. If you're unsure, ask staff about the item's history: how long it was on the floor, whether it was a display or overstock.
Navigating the Showroom vs. Outlet
The showroom features full-price new items, while the outlet is in the same building but separate. Start in the outlet to see discounts first. If you don't find what you need, then check the showroom. Sometimes showroom staff can order an item for you if it's out of stock in the outlet. Note: The outlet accepts returns only within 7 days for store credit, so be sure before you buy. Also, DWR Paramus often hosts sample sales events—follow their Instagram for announcements.
FAQ
Is DWR Paramus only an outlet? No, it's a combined showroom and outlet. The outlet section is at the back.
Can I return outlet items? Yes, within 7 days for store credit. Full-price items have a 30-day return policy.
Do they offer delivery? Yes, for a fee. You can also arrange your own shipping or pick up in-store.
When is the best time to shop? Mid-week mornings, especially Tuesday or Wednesday after new shipments.
Are there additional discounts for designers? Yes, DWR has a trade program. Ask in-store for details.
Final Tips for a Successful Trip
Bring a friend to help with decisions and measurements. Take photos of items you're considering and compare with your space at home. If you're a first-time buyer, start with a small accessory or a chair to test the waters. And remember, the best deals go fast—so if you hesitate, it might be gone. Happy shopping!